paint, color white man with CONVERSE
* Enjoy your night with CONVERSE
-> wear CONVERSE and get discount at the bar
- Converse need to inform
targets of converse’s different concept
- Converse need to induce brand recall to consumers
- So our media objective is attaining
the optimal level of reach & frequency
People
1. Various industries with unique backgrounds
2. Common character- talent, insight and a passion for interactive
3. 350 Goodagency.com people in seven offices
Alliances
Special job- unique, difficult
Special partner help us
Key alliance partner- Samsung, Hyundai,
Daum, Naver, Yahoo,...
Awards
1. Proud of our award-winning
2. Working at Goodagen
Ⅰ. Definition of some terms which will be used and concepts of marketing
1. What is the marketing?
-Many people regard the marketing as sales or advertisement. This is not wrong, but it is a little bit insufficient to understand the marketing wholly. In the marketing, ‘market’ means customers or consumers who buy some products in the market. It is the first step for comprehending the m
4. 상처 입은 내면아이의 문제(The Problem of the Wounded Inner Child)
1) Erikson
우리 모두는 각자의 어린 시절의 각 발달시기에 따라 단계적으로 받아들여져야만 했던 지극히 정상적이며 당연한 의존적이며 발전적인 욕구들을 가지고 있었다. 그러나 이러한 의존적인 욕구들이 충분히 채워지지 못했을 때, 불
월마트는 세계 1위인 대형할인점으로서, 그 운영에 관한 글로벌 차원의 학습효과와 경험효과는 국내 다른 경쟁사에 비해 오히려 우위에 있을 것이다. 그럼에도 불구하고 한국 시장의 특수성을 간과함으로써 결과적인 실패를 가져왔다. 구체적으로는, 위에서 이야기 하였듯 우선 국내 상거래 관행과 교
PART #1 SPA CONCEPT
The clothing became the way
of expressing oneself and personality
which used to be a way of protecting oneself
in the past.
What is SPA?
: Professional retailer which sells one’s brand product
from manufacturing to processing
It is a business model
which is comparable to the mass produced high-quality products in worldwide.
It is called “
1. Business Concept
Without any plans, you can enjoy your travel with this Application!
“Culture Map” includes all the cultural information with 3D visuals!
No time to make plans
Just want relaxation
Data Warehouse
Mobile Device
Sync with User’s Taste & Mood
“All in Real-Time”
Aggregation of allLocal & Cultural Contents
Ⅰ. Introduction : What is Farmland reverse mortgage(FRM)?
Farmland reverse mortgage is a system that guarantees stable life for aged farmers. The government lends aged farmers money in security for their own farmland. This system helps farmer who lack money for old age by securitizing farmland fund. Furthermore, FRM aims to strengthen the farming social safety net. These are purpose of the
concept is defined by 《The Next American Metropolis》
1-2. Concept of TOD
Pursuing foot-traffic areas and the development of higher-density, mixed-area within a radius of 1/4mile(600m) from LRT(Light Rail Transit) or BRT(Bus Rapid Transit). TOD develops residential, workplace, business, and commercial facilities of mixed-area into high-density by Public transportation Except cars. As Car-
Ⅰ. Definition of some terms which will be used and concepts of marketing
1. What is the marketing?
-Many people regard the marketing as sales or advertisement. This is not wrong, but it is a little bit insufficient to understand the marketing wholly. In the marketing, ‘market’ means customers or consumers who buy some products in the market. It is the first step for comprehending the m